Cooperative Nahda · Souq El Hed
WHERE YOUR MONEY GOES
SIZE
1m 49cm x 1m 28cm x 2cm — 4ft 11in x 4ft 2in x 1in
WEIGHT
5400 g
MATERIALS
Rag Fabric and Cotton
PRODUCT ID
#12843
Despite its modern chic appeal, the Boucharef carpet is woven into traditional Atlas Mountain culture. When poorer families were low in supplies during a cold winter, they washed and tore up old clothing to furnish their homes. Fortunately today, the carpet carries on in tradition rather than in necessity.
See something off — or want to help the artisans improve? Rate this piece in Rate-o-Rama →
MEET THE MAKERS
Fatima Haddash
When Fatima Haddash was young, her family picked up from the southern village of Tinghir and moved to Oued Ifrane. Despite her distant roots, everyone in her village now affectionately knows her as ‘mama.’ Fatima knows how to make all the types of carpets that Association Nahda creates. With every carpet she sells, she hopes to use the money to invest it in the future of her eight children and many more grandchildren.
VISIT THE VILLAGE
Cooperative Nahda hosts visitors in their village — share tea, watch the artisans at work, and see the craft up close. Visits start at $14 per person, and most of it goes straight to the group.
Souq El Hed, Morocco · about 2 heures 17 minutes from Fez
