DON'T SUBSIDIZE THE BRAND. COMMISSION THE SOURCE.

Commission a custom Moroccan rug directly from its makers

The catalog version was woven overseas from imported wool. The Instagram brand's version was made here in Morocco — but the premium you paid stays with the brand, not the loom. With Anou Cooperative's technology, there is no one in between: a vetted artisan cooperative makes your custom rug, sets the price, and keeps it.

VETTED, IN PUBLIC

Every completed commission is independently measured at Anou's office in Fes — size accuracy, pricing, delivery record — and published live for every cooperative. Compare the groups →

HERITAGE STAYS HOME

Not sure who should make your design? We advise on which region and group it belongs to — so Morocco's regions earn from their own heritage, not a copy made elsewhere.

YOU WATCH IT HAPPEN

Instant quote, the weavers confirm before you pay, then daily photos and messages from the loom until it ships. Remake-or-refund, guaranteed.

YOU CAN CHANGE Size· Color· Quantity· Design adjustments· Or bring your own design

A RECENT COMMISSION

Samantha's rug was two feet too narrow — until it wasn't

She found a rug she loved by Cooperative Timdokkals, but the width fell short of her living room. She commissioned it in her size, watched it come together on the loom, and this is it on her floor.

Every commission works this way: any piece an artisan has posted can be made to your size, your colors, your specifications.

The original Timdokkals rug

The original — 6' 2" wide

Samantha's commission at home

Samantha's — made to 8' 2"

PICK YOUR COLORS click the rug to place a color
Rug photo with a color annotation
246
Color 246 · Greens · placed on the center stripe 1 annotation

PRECISE TO THE YARN

Say exactly what you mean — no translation needed

Every yarn in the Fes atelier has a number in the color book. With the color annotator, you drop a numbered yarn directly onto a photo of the piece — before it's made, or while it's still on the loom.

The weavers see exactly which color goes where. Nothing gets lost between your screen and the loom.

Upload your own design and mark its colors →

FOLLOW THE LOOM

Watch your piece being made

Your commission dashboard connects you directly to the weavers. They send progress photos and videos as your piece comes together; you reply with messages translated in real time.

Fine-tuning colors? Mark up progress photos with the color annotator while the piece is still on the loom, so it comes out exactly as you imagined.

A REAL DASHBOARD, OPEN TO VISIT

Step inside one of Association Tadighoust's recent custom orders — photos and videos of the piece coming together. The video here was the customer's favorite; turn the sound on for a beautiful song.

Open Tadighoust's commission dashboard →
A commission in progress

THE MATERIALS

The best supply chain in Morocco, starting at the mill

Anou is committed to building the best supply chains in Morocco, starting with the AWSco mill in Aït Bouguemez. Every custom rug is made with yarns hand-sorted by artisans and spun at the zero-carbon mill — staffed by weavers from across the country — then dyed to order in Fes.

Fiber, spinning, dyeing, weaving: every step of your commission happens in artisan hands, and every step is paid at the source.

VETTED, IN PUBLIC

We publish every cooperative's record. No one else does.

Every finished commission is independently measured at Anou's office in Fes. Size accuracy, pricing per m², and delivery record against quoted timelines are published live for all 26 cooperatives — so you can choose with real expectations, and groups with strong records can charge what their work is worth.

How to use it: artisans set their own prices, and higher-priced groups generally carry the strongest records for precision and timelines. Flexible on time and dimensions? A more affordable group may suit you. Need exact measurements on a deadline? Choose a group with a proven record.

26

cooperatives ranked, updated live

0.1%

precision of size-accuracy tracking

100%

of commissions remade or refunded if not as agreed

THE ANOU COOPERATIVE GUARANTEE

As agreed, or remade. Or refunded.

If your commission doesn't come out as agreed, the Anou Cooperative will remake it or refund you in full. Timelines flex with the loom — the guarantee doesn't.

A commission does more than a purchase: every order builds the performance record that lets companies around the world place large orders with authentic artisans, confidently.

ANOU RESIDENCIES

Complex project? Come make it at the loom.

Some pieces need more than photos — precise color tuning, relief work, fine detail. Spend 7–10 days with the artisans at Anou in Fes and make every decision in person, in real time. You leave with exactly what you wanted, and the story of making it.

EXPLORE RESIDENCIES

COMMON QUESTIONS

Can I submit my own design? +

Yes — upload a photo or sketch through any product page and the weavers will confirm what they can make. We only remake designs we have the right to: original works, traditional designs from their own regions, or pieces you own. If you are unsure, send it anyway and we will advise on the design and which region and group it belongs to.

How do I choose which cooperative makes it? +

If you start from a piece in the marketplace, the group that designed it makes it. If you bring your own design, we advise on which region and group it belongs to. Every group's accuracy, pricing, and delivery record is public — if you need precision on a timeline, choose a group with a strong record; if you are flexible, a more affordable group may suit you.

What does it cost? +

Artisans set their own prices, and there is no commission fee — the quote is instant and non-binding, and usually lands near the price of a comparable listed piece. Nothing is charged until the weavers confirm.

What if it doesn't come out as agreed? +

Every commission is backed by the Anou Cooperative guarantee: if your order doesn't come out as agreed, it will be remade or fully refunded.

✉️ Need help? Contact us!