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The Anou Blog

Stories from Morocco's artisan community

$1 Million

Earlier this summer The Anou Cooperative surpassed $1 million USD in total sales since we launched the Anou market place several years ago. This is …

March 5, 2018

The Truth About Moroccan Sabra: Everything You Ever Wanted To Know About the Mythical Cactus Silk Agave Fiber

The new big thing in Morocco is Sabra, or more often referred to as cactus silk. You can’t scroll for too long on an a …

July 17, 2017

Artisan Led Quality Control

The initial idea behind Anou was to enable customers to buy directly from artisans and have artisans fulfill those orders themselves. This was a pretty …

May 15, 2017

The Atlas Wool Supply Co: Building a Modern Craft Material Market in Morocco

Not only was this rug designed by Kenza of Association Tithrite, it was the first rug made using Anou's own in house sourced wool and …

March 23, 2017

Export Reform & The Artisan Lobby

Mustapha Chaouai of Association Nahda discusses challenges and potential solutions to Moroccan artisan export policies at the US Department of Commerce and Ministry of Handicraft …

February 3, 2017

Artisans, Politics of Change, and Poor Customer Service

At Anou we work everyday to change and restructure the current artisan economy so that it works for artisans, rather than against them. But if …

July 12, 2016

The Future of Moroccan Artisan Design

  Part I: Traditions Fatiha (right) sits alongside Brahim El Mansouri of Association Ighrem to create some of her first sketches. Fatiha Ait Ouagadir of …

June 22, 2016

Refining the Vision of Anou

In 2012 Brahim El Mansouri and I set off with the intention to transform the artisan sector of Morocco by creating a marketplace where any …

May 29, 2016

Anou's New HQ in David Beach, Morocco!

Anou's new HQ in David Beach.  We're so incredibly excited to announce our new HQ in David Beach, Morocco! This move has been a couple …

May 11, 2016

From Prehistoric Rock Carvings to New Designs

  Touda lives in Ait Bouli and is only a 25 minute drive to the near by prehistoric rock carvings. Last month, she visited for …

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